7 Common Blunders In Logo Designing That Earns Bad Reviews For Your Business

Symbolic images have been used as one of the main assets of communicating the story to the world from the ancient time when people used to carve at the wall of the caves or trees to deliver a message to everyone. After so many years specialists and experts study those graphical images to learn about different cultures and the messages that people from the past have left for us.

In today’s time, the practice of using the symbolic figures has been revived and is utilized to create a persona and reputation of the business or brands. Every industry is in the struggle of providing the best experience to their consumers, and the race begins from the logo designs. Hundreds and thousands of logo designing companies around the world have been working strenuously to introduce new features and trends in the logo designing to make sure that the businesses should be served with the best.

Where logo designs have been proved as one of the major assets in creating the identity for a brand, it can also destroy the image of a company within the matter of a few seconds. One wrong step was taken by the brand in the logo designing, and the entire image of the brand will be demolished. Companies that have a perception that logo does not carry any worth usually doesn’t approve to spend a big budget on the logo designing services; instead, they seek out for the ways to get cheap logo designs.

Deliberated below are some of the most common blunders that one can make to turn the reputation of their brand or business into ashes.

  • Hire a Rookie to Design Your Business Logo

Brands or companies that look out to get cheap logo designs, often hire the amateur to design the logos for them. It should be understood that by everyone that it is alright to give new people a chance, but directly hiring them to create a professional business logo would be a big risk. The chance is high that due to lack of experience they might not have the appropriate knowledge about the trends and methods to create a trendy logo design. Also, they might not be able to cater any critical issues if it occurs during the task, and might hand over a poorly constructed logo in the end, which will eventually go to damage the company’s image.

  • Let Them Do the Work on Their Own

Many logo designers who believe that they are expert prefer to work according to them, and sometimes it happens that they start to create the logo for themselves the way they like it, ignoring the fact that what does a client want, or what is the need of the company. If you would allow a designer to do the work on their own with instructing them, then be ready for the surprise in the end, which could also turn out to be a shocker!

  • Not Getting Involved in The Planning of Logo

Another biggest mistakes that companies commit is that they hire a logo designer and shook all the responsibilities from their shoulders and hand them over to the logo designer. It is imperative that the company should convey the message to the logo designer explaining to them what is needed, why it is needed, and what the reason behind planning such layout or design is. Another thing that clients ignore is that they never ask the logo designer to get the sketch of the of the logo design approved from them first before actually working on them. As it would be very difficult for the logo designers to recreate a logo once it has been created, or introduce any change, so they might ask for the extra amount for putting more effort, or they will ask you to go with their choice. Both the options will be going to cost the business in one way or another.

  • Possessing Less Knowledge About Logo Designing

A company must have the right knowledge about the logo designing tools, and techniques so that they can instruct the designer properly. It happens in many cases that some logo designers who try to be so clever, let the clients believe in follies and charge them with extra money for adding small features, or they try to spin the topic when their blunders came in front. Possessing a good knowledge of logo designing will give the brand an upper hand, and they will be informed about all the steps that have to be taken to create a logo.

  • Relying Too Much on Trends

Companies that choose to get a very trendy logo design makes the silliest blunder they could, as after a certain time period the logo will start to look outdated when the new trends hit the market and get vogue. It is a good decision to include trending features in the logo design, but do not rely on it. Select a design or layout that is more classy than trendy, and include a pinch of trending attributes to make it look updated, fresh, and sophisticated.

  • Not Applying the Color Psychology

One must understand that color theory is very essential when it comes to designing a logo. Color psychology is entirely based on different ways the people look at the brand. Each color is divided into many multiple shades, and each one of them tells a very different story than the other. It is important for a company to select the colors for their logo design from the defined list of colors that are meant for the nature of that particular industry.

  • Ignore the Verification of the Design Being Exclusive

A logo design of any brand should be exclusive; if the idea has been used before then, it will only going to hurt the image of the business, leading the customers to despise the brand and sending negative comments on it. The step that many companies ignore is that they do not check if the design has been used by anyone by using the Google Image Search option, and it sometimes escorts them to design a logo similar to some other brand.

So, these are few mistakes you could make while planning for logo designing. It not only affects your brand image, but it may also cause losses for your business. If you know more such reasons that could affect your brand image, then feel free to comment below.

Leave a comment

Your email address will not be published. Required fields are marked *

Popular Post

Recent Post

10 Best Learning Management Systems in 2021

By TechCommuters / July 24, 2021

Learning management system, aka LMS, is the new way of learning. LMS is developed to help individual’s to create, manage and provide online courses. It allows students and teachers to learn and demonstrate their skills anytime and anywhere.  Today, there are so many different LMS software available in the market with vivid features and functions, […]

What Are Some Cool Things You Can Achieve on a Mac

By TechCommuters / July 22, 2021

As a new MacBook owner, you might be surprised by how much the computer has to offer. Apple engineers push for new macOS updates that come with the latest features and improve the overall user experience. If you are still new to the macOS environment, it is possible that you have not discovered quite a […]

Key Opportunities of E-learning for Remote Workers

By TechCommuters / July 21, 2021

The emergence of remote workers has been on the rise for the last few years. This is with a good reason as well. The e-learning solutions provided are not only for employees. Organizations are also implementing them in their day-to-day activities. Working remotely means that you have flexible schedules. You can be able to plan […]

10 Best Finder Alternatives for Mac in 2021

By TechCommuters / July 20, 2021

If you are a Mac user, you probably already have a bittersweet relationship with Mac Finder. It is an indeed powerful file manager and graphical user interface tool for Macintosh. But, despite being the default Apple program, it lacks many features. Plus, Apple hasn’t made any efforts to update Finder in a long time.    However, […]

10 Best Zip File Extractors in 2021

By TechCommuters / July 18, 2021

It’s common knowledge that compressed zip files are easy to share and help to free space on your disk. However, if you want to extract data from your zipped files, you need a zip file extractor. A tool that can decompress your data quickly and make it easily accessible for you.  Usually, a zip tool […]

How to Fix a Stuck Pixel on your Screen Swiftly

By TechCommuters / July 16, 2021

Does a little permanent black or colored spot on your LCD, OLED, or TFT screen annoy you? If yes, then before calling a repair guy or ordering a new screen, wait for a second and try to understand the stuck pixel concept.  Once you get the hang of pixels, you can save your warranty for […]

How to Block Porn Sites on Your Kid’s Computer and Mobiles

By TechCommuters / July 14, 2021

In the current scenario of an online environment, Porn is all over the Internet. Online Pornography has become a bad habit of digital life. Children are growing up in the digital world. Every kid has access to smartphones. Using smartphones, any kid can easily access the Internet. Thus, it has increased the kid’s risk of […]

How to Remove Bloatware from Windows 10 Easily

By TechCommuters / July 12, 2021

Is your brand new laptop bloated with unwanted programs? Unfortunately, then, you are not the only one who is struggling with bloatware. That’s because Microsoft is no longer stronger on bloatware. However, the good thing is that you can remove bloatware in Windows 10 easily.  Today, a new Microsoft device is swamped with a series […]

Fenced.ai: A Holistic Overview of Monitoring Your Child Online

By TechCommuters / July 9, 2021

Are you worried about your kids wandering off to the dark side of the internet? Do you want to ensure the safety of your kids online? If yes, you have probably considered using parental controls to keep your children away from risky internet behavior. Here is our review for the latest parental control solution in […]

Review – Stellar Photo Recovery – Quickest Way to Restore Deleted Pictures

By TechCommuters / July 8, 2021

Correctly, get back deleted or lost pictures from the hard drive or SD card. To relive happy moments spent with family and friends we capture them, and nobody wants to lose these digital memories, right? Yet due to unforeseen situations like accidentally deleting pictures, hard drive failure, natural disaster, corrupt hard disk, and formatting the […]

Kids on Dark Web. How to Keep Safe from It?

By TechCommuters / July 7, 2021

Since the Internet has grown to be the main source for entertainment, socializing, news, information, and more, we hardly ever think about how it works. It is informative and helpful, however just like a physical playground, there’s scope for harm within the online world, particularly for children who may not be absolutely aware of the […]

How to Create a New User on your Mac Easily

By TechCommuters / July 4, 2021

Whether you wish to share your Macintosh with your kids, friends, or colleagues, it’s better to create a new user account to maintain your privacy. With separate Mac accounts, every person can have their own settings like application preferences, iCloud account details, and password-protect their personal data.  Most importantly, the process of adding users to […]

Best Tools to Compress PDF

By TechCommuters / July 2, 2021

The PDF formats have extremely important uses nowadays. One of the main reasons that pdf format is used is because it cannot be modified by others. They are easy to transfer and are commonly used in business, education, and health. We can convert a whole book and lengthy reports into pdfs. Sometimes the size of […]

10 Best Software to Convert VCE to PDF Files in 2021

By TechCommuters / June 30, 2021

Are you preparing for an IT certification course? If yes, you need to install Visual Certification Exam software in your system right away. Why?  That’s because online IT course materials and certifications are available in VCE file format. So, if you have an exam coming up soon, you need a VCE suit to open the […]

Review – Tenorshare 4DDiG- Best Data Recovery Software For Windows & Mac

By TechCommuters / June 28, 2021

Restore lost or deleted files from any storage media using Tenorshare 4DDiG. Losing important files, images, videos, or for that matter any data is no fun. It leaves us all anxious, frustrated, and stressed. What’s worse, when we don’t have a backup and the same file is urgently required. This creates panic and makes you […]